Inn at Moonlight Beach
Branding & Print Collateral
The Inn at Moonlight Beach is a boutique inn providing rejuvenation and delicious eats for weary soles in southern California. The landmark B&B has been beautifying hearts and bellies since the 1990s, and we worked with them to give their brand a facelift.
Owner and Innkeeper Shangwen wanted an iconic, bold logo that reflects the luxurious, restorative qualities of the inn. We worked together to create a custom moon & flower of life mark inspired by the Innkeeper’s attention to detail, and the spirit of wellness in which they support. Soft taupes and warm grays were combined for the business cards and letterheads to weave the new identity into the company’s correspondence.
The new identity is refined, tranquil, and uncomplicated—complementing Shangwen’s rejuvenating lifestyle space.